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Oliver Buchannon
Alex Brinkman

I'm fascinated by how psychology works and how understanding it can make a difference in how we think, decide, and show up in the world.

Sure, what time?

Apr 15, 2026

Why we say yes when our brains are screaming no.

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Don’t worry, no one saw that

Apr 13, 2026

The "social crimes" we commit in our heads vs. what people actually notice.

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Why They’re Using a Third Option to Influence You

Apr 10, 2026

It’s not just a marketing trick. From high end service packages to your Friday night plans, "The Decoy Effect" is rewriting your preferences. Here is how to spot it.

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Are You Chasing a Connection or a Confirmation?

Apr 8, 2026

When someone’s time is hard to get, we stop looking for compatibility and start looking for a 'win.' Here’s why scarcity is a terrible metric for chemistry.

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Stop answering emails

Apr 6, 2026

At least until 11am. Here’s why your brain treats "urgent" like a priority, and why it’s stalling your career.

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You're not listening. You're waiting.

Apr 1, 2026

Just two minutes. That's it.

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The habit trick goals can't touch

Mar 30, 2026

It's not what you do. It's who you are.

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Why you defend bad habits

Mar 27, 2026

Are your methods actually working, or are they just yours?

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If you're feeling stuck with someone right now, read this.

Mar 25, 2026

Are you staying because it's right, or because you've already invested so much time?

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Us vs. them at work

Mar 23, 2026

The psychology of office politics

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How to be the person who actually says it

Mar 20, 2026

Your social brain ran the numbers and it won

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The 90% we ignore

Mar 18, 2026

What we're not noticing matters more

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The lie about deadlines

Mar 16, 2026

Here's why you're always behind

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Why that person intimidated you

Mar 13, 2026

The invisible cues that shape interactions

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They're arguing with the old you

Mar 11, 2026

And maybe you're doing it to them too

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What would make this problem impossible?

Mar 9, 2026

The approach you're not using yet

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Your doubt is louder than you think

Mar 6, 2026

What you project shapes what you get

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You're comparing again

Mar 4, 2026

The algorithm running in your head

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That thing you keep delaying

Mar 2, 2026

And what it's quietly costing you

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Stop the mental replay loop

Feb 27, 2026

Your brain picked one story and ignored the others

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Our brain's unfair scorecard

Feb 25, 2026

Why you're doing it and how to catch it

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Why you said "yes" to that ask

Feb 23, 2026

The concession was the setup

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The psychology of bouncing back better

Feb 20, 2026

The difference between getting defensive and getting better comes down to one thing.

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That fight felt fine, right?

Feb 18, 2026

Two data points. That's your whole memory.

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Your relationship doubt might be a statistics problem

Feb 16, 2026

That nagging feeling that everyone else has it figured out? There's a reason for that.

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